It often surprises me how many people I come across (even people that work in marketing) that don’t understand anything about image resolution. I’ll get sent an image to go full page A4 in a brochure and it comes through as a 50Kb file – 72 dots per inch (dpi). That’s way too low a resolution to print. Many people think you can take a small image from a website and it’ll print fine, but it doesn’t work like that. Converting a 72dpi image to 300dpi shrinks the image drastically. So what looks fine on your screen may end up the size of a postage stamp when it’s 300dpi print resolution.
Over the years I’ve drawn quite a few maps. They can be quite tedious, but not too taxing. Just whack on some music and get the job done. But I never fully realised the power of Illustrator’s layer styles until fairly recently. I’ve been a fan of the Appearance Panel for a while now, but when used in conjunction with layer styles it can really speed up working on things like maps.
As a freelancer working a lot in property marketing I get to see a lot of apartment floor plans and room dimensions. One thing that I’ve learned, but which other designers haven’t it seems, is writing dimensions properly.
I’ve been designing this typeface on and off for about two years now. What with work interruptions it’s difficult to knuckle down and spend some time with it. It’s good to take long breaks though, as I notice things that I don’t like much easier when I haven’t been staring at it for a week. This typeface is provisionally called Chimovski. I am designing 2 weights ‘Skinny’ and ‘Plump’ with the possibilty of a third – ‘Obese.’
So a new year is upon us. 2012 was alright wasn’t it? The world didn’t end at least. I’ll take the opportunity of a new year to make some ‘psychic’ predictions. Instead of the usual climate change getting worse, hollywood/rockstar deaths and plane crashes, I thought it might be good to look at what design and web trends we will be seeing more of this year.
If you’re a designer you’ll know that there are a gazillion books out there and it’s hard to know what to read and when. I try and read a design book every month. With web design things are constantly changing so I also read lots or blogs to stay on top of things. But here’s a list of some of the books I think are the easiest to read and that I think helped me the most.